Articles by
Alice Musyoka
Alice Musyoka is a B2B Content Strategist, Copywriter, and Children’s Author. She’s been writing professionally for over 9 years and has worked with some of the world’s top brands. Her superpower is writing compelling content that resonates with readers and ranks on search engines. You can connect with her on LinkedIn.
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Hewlett Packard Enterprise (HPE, HP Enterprise)
Hewlett Packard Enterprise (HPE) is a global, edge-to-cloud Platform-as-a-Service (PaaS) company...
Applications
Third-Party Apps
A third-party application is an application provided by a vendor other...
Definitions
Social Media Monitoring
Social media monitoring helps companies leverage the full potential of social...
Communications
Facebook Ads Manager
There are about 4.6 billion active social media users globally, as...
Definitions
MOFU (Middle of the Funnel)
MOFU, or Middle of the Funnel, is a content marketing term...
Definitions
Best Project Management Software
Project management software is business software that is used to plan...
Definitions
CRISC Certification
The CRISC (Certified in Risk and Information Systems Control) certification is...
Definitions
Programmer vs. Developer: What’s the Difference?
A programmer is a professional who writes software code for computer...
Communications
ZipRecruiter
ZipRecruiter is a popular online job board and recruitment platform that...