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Alice Musyoka

18 Posts
Alice Musyoka is a B2B Content Strategist, Copywriter, and Children’s Author. She’s been writing professionally for over 9 years and has worked with some of the world’s top brands. Her superpower is writing compelling content that resonates with readers and ranks on search engines. You can connect with her on LinkedIn.
Alice Musyoka
7 mins read
7 mins read
Hewlett Packard Enterprise (HPE, HP Enterprise)
Alice Musyoka
Hewlett Packard Enterprise (HPE) is a global, edge-to-cloud Platform-as-a-Service (PaaS) company in the IT, internet, software, and services industry. It...
Alice Musyoka
What is Hewlett Packard Enterprise (HPE)?
4 mins read
4 mins read
Third-Party Apps
Alice Musyoka
A third-party application is an application provided by a vendor other than the device or operating system (OS) manufacturer. For...
Alice Musyoka
What are Third-Party Apps?
4 mins read
4 mins read
Social Media Monitoring
Alice Musyoka
Social media monitoring helps companies leverage the full potential of social media for their brand. If used efficiently, it can...
Alice Musyoka
What is social media monitoring?
6 mins read
6 mins read
Facebook Ads Manager
Alice Musyoka
There are about 4.6 billion active social media users globally, as of early 2022, and Facebook (Meta) is one of...
Alice Musyoka
What is Facebook Ads Manager and what is it used for?
4 mins read
4 mins read
MOFU (Middle of the Funnel)
Alice Musyoka
MOFU, or Middle of the Funnel, is a content marketing term that describes the second stage in the marketing funnel...
Alice Musyoka
What is MOFU, or middle of the funnel, in content marketing strategy?
6 mins read
6 mins read
Best Project Management Software
Alice Musyoka
Project management software is business software that is used to plan and schedule projects, allocate resources, and manage change. Read...
Alice Musyoka
What is the best project management software?
4 mins read
4 mins read
CRISC Certification
Alice Musyoka
The CRISC (Certified in Risk and Information Systems Control) certification is a qualification that shows proficiency in risk management. It’s...
Alice Musyoka
What Is CRISC Certification?
3 mins read
3 mins read
ITSM Tools
Alice Musyoka
IT Service Management (ITSM) tools are the tools involved in designing, delivering, and managing IT services. These tools support IT...
Alice Musyoka
What are ITSM tools?
3 mins read
3 mins read
Data Governance
Alice Musyoka
Data governance is a term used to refer to the management of processes, roles, policies, standards, and metrics related to...
Alice Musyoka
What is data governance?
4 mins read
4 mins read
Programmer vs. Developer: What’s the Difference?
Alice Musyoka
A programmer is a professional who writes software code for computer applications and software programs according to a software developer’s...
Alice Musyoka
Programmer learning about Python.
3 mins read
3 mins read
ZipRecruiter
Alice Musyoka
ZipRecruiter is a popular online job board and recruitment platform that was founded in 2010 by Ian Siegel. It has...
Alice Musyoka
What is Ziprecruiter.
3 mins read
3 mins read
ZoomInfo
Alice Musyoka
ZoomInfo is a software as a service (SaaS) company that provides detailed information on millions of businesses and business professionals....
Alice Musyoka
What is ZoomInfo.
3 mins read
3 mins read
Threatware
Alice Musyoka
Threatware (malware, spyware) is a category of malicious computer programs designed to harm computers. The programs are spread by cybercriminals...
Alice Musyoka
What is Threatware.
4 mins read
4 mins read
JavaScript
Alice Musyoka
JavaScript is a lightweight programming language used to build and manage dynamic and interactive web elements. It is considered both...
Alice Musyoka
4 mins read
4 mins read
Email Marketing
Alice Musyoka
Email marketing is a type of direct digital marketing that uses electronic mail (also called email or e-mail) as the...
Alice Musyoka
What is email marketing?
5 mins read
5 mins read
Channel Strategy
Alice Musyoka
The modern customer wants businesses to understand their needs and deliver an unforgettable experience consistently across channels. But marketers rarely...
Alice Musyoka
What is channel strategy?
3 mins read
3 mins read
DES
Alice Musyoka
DES is short for Data Encryption Standard, a popular symmetric-key encryption method developed in 1975 and standardized by ANSI in...
Alice Musyoka
What is Data Encryption Standard (DES)?
5 mins read
5 mins read
SQL Server
Alice Musyoka
SQL Server, when capitalized, is a relational database management system (RDBMS) offered by Microsoft. When speaking more generically, a SQL...
Alice Musyoka
What is SQL Server? It's a Microsoft product for managing relational databases.