Articles by

Alice Musyoka

Alice Musyoka is a B2B Content Strategist, Copywriter, and Children’s Author. She’s been writing professionally for over 9 years and has worked with some of the world’s top brands. Her superpower is writing compelling content that resonates with readers and ranks on search engines. You can connect with her on LinkedIn.
Definitions

Hewlett Packard Enterprise (HPE, HP Enterprise)

Hewlett Packard Enterprise (HPE) is a global, edge-to-cloud Platform-as-a-Service (PaaS) company...
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Applications

Third-Party Apps

A third-party application is an application provided by a vendor other...
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Definitions

Social Media Monitoring

Social media monitoring helps companies leverage the full potential of social...
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Communications

Facebook Ads Manager

There are about 4.6 billion active social media users globally, as...
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Definitions

MOFU (Middle of the Funnel)

MOFU, or Middle of the Funnel, is a content marketing term...
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Definitions

Best Project Management Software

Project management software is business software that is used to plan...
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Definitions

CRISC Certification

The CRISC (Certified in Risk and Information Systems Control) certification is...
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Collaboration

ITSM Tools

IT Service Management (ITSM) tools are the tools involved in designing,...
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Definitions

Data Governance

Data governance is a term used to refer to the management...
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Definitions

Programmer vs. Developer: What’s the Difference?

A programmer is a professional who writes software code for computer...
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Communications

ZipRecruiter

ZipRecruiter is a popular online job board and recruitment platform that...
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Definitions

ZoomInfo

ZoomInfo is a software as a service (SaaS) company that provides...
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