Solus Email

Solus email is a term used in the email marketing industry. A solus email is a third-party advertisement that is sent to an opt-in subscription email list that is comprised of demographics of target consumers that the third party wants to advertise to.

Example of Solus Email Marketing

An example of a solus email marketing would be for the owner of an opt-in list related to Internet security to allow an anti-virus software company to send a direct advertising email about their Internet security product to members of the opt-in list. The e-mail advertisement will generally not show any information about the Web site or company who owns the email list, but will appear to come directly to you from the third party brand.

Vangie Beal
Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

Top Articles

List of Windows Operating System Versions & History [In Order]

The Windows operating system (Windows OS) refers to a family of operating systems developed by Microsoft Corporation. We look at the history of Windows...

How to Create a Website Shortcut on Your Desktop

Website Shortcut on Your Desktop reviewed by Web Webster   This Webopedia guide will show you how to create a website shortcut on your desktop using...

What are the Five Generations of Computers? (1st to 5th)

Reviewed by Web Webster Learn about each of the 5 generations of computers and major technology developments that have led to the computing devices that...

Hotmail [Outlook] Email Accounts

Launched in 1996, Hotmail was one of the first public webmail services that could be accessed from any web browser. At its peak in...

Indicators of Compromise

When a system administrator finds anomalous or malicious behavior within network...

Disk Drive

A disk drive is a device that allows a computer to read from...

Firewall as a Service...

For the cloud-first organization, Firewall as a Service (FWaaS) brings all...