A special HTML tag that provides information about a Web page. Unlike normal HTML tags, meta tags do not affect how the page is displayed. Instead, they provide information such as who created the page, how often it is updated, what the page is about, and which keywords represent the page’s content. Many search enginesuse this information when building their indices.
Also see How Web Search Engines Work in the Did You Know . . . ? section of Webopedia.
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