GroupMe is a group messaging application that provides useful and interactive features for group communications. GroupMe chats hold 2 to 500 members. Common uses for GroupMe include:
Because GroupMe is free and doesn’t limit the number of messages that can be sent per group or in a given time period, it’s a popular alternative to SMS group texts. However, because it lacks security, business-level customer support, and popular collaboration software features, it’s typically not used in enterprise settings.
Released in 2010, GroupMe was purchased by Skype in 2011. As of 2021, both GroupMe and Skype are owned by Microsoft.
GroupMe isn’t suited for large businesses because it doesn’t have enterprise technical support, security features, or collaboration features like boards and integrations. However, since it’s primarily a group texting app, it can be useful for very small businesses to have group discussions. If a startup or small company doesn’t have the finances to pay for a communication app or suite, GroupMe allows simple file sharing features and unlimited conversation. It’s easy to add new members to a group, where they can then access the resources that have been shared within the chat.
GroupMe also works in multiple countries. If you have a small business that’s geographically distant, GroupMe is a simple workaround to text and call restrictions.
The downside to free communication apps is that they lack the security settings of paid business software. GroupMe doesn’t have the privacy measures of other software like Slack or Microsoft Teams. GroupMe does state that it never shares users’ personal information with others, and no certain records of third-party selling exist at the time of this writing.
A company using GroupMe for internal communication would want to make sure it isn’t used for any sensitive company data, such as sales or client info. They would also need to be able to remove users from a conversation upon the employee’s termination. But just removing someone from a group doesn’t ensure that every bit of company data is gone from the terminated employee’s device, which creates data protection problems, too.
Because GroupMe is generally used as a personal communication app, using it for business can blur the lines between personal and work discussions, prompting:
GroupMe also lacks enterprise-level customer support, and if important company data is all circulating in the app when it has issues, Microsoft might not be able to provide assistance in a timely manner.
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