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Ad Targeting

Last Updated May 24, 2021 1:34 pm
Vangie Beal
Written by Vangie Beal

In online advertising, ad targeting refers to the practice of advertisers attempting to reach (target) a specific desired consumer audience. See also context-centric.

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Vangie Beal
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Vangie Beal

Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

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