Pinterest

The name of a social networking site that lets people share images and videos from their own personal media collection or from websites they visit. Pinterest was launched in 2009 by Cold Brew Labs Inc., and was co-founded by Ben Silbermann, a former Google employee.

Pinterest uses a system of “boards” which is a collection of photos on any topic you choose to pin about. On the Pinterest website the word pin is used to mean any image added to Pinterest, while the word board means a set of pins.

You can follow boards when you find one that is of interest and be notified when it’s updated. You will also receive a notification when another Pinterest users “repins” from your board. You can browse, pin and repin from any mobile or PC browser. A Pinterest app for the Apple iPhone is also available.

Pinterest is a free service and has grown in popularity as an online marketing tool for small businesses in the same fashion as the Facebook and Twitter social services have by offering a new way for businesses to connect with customers online in social spaces.

Learn more about Pinterest for Small Business in this Small Business Computing guide.

Vangie Beal
Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

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