Adjacency

In search engine optimization (SEO), adjacency is the term used to describe the relationship between words used in a search engine query. A higher value is placed on Web pages where the search terms appear next to one another as compared to the words appearing on the same page, but separated by other words.

Vangie Beal
Vangie Beal
Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

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