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Off-Page Optimization

Vangie Beal
Last Updated May 24, 2021 7:50 am
In search engine optimization, off-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are off-site in that they are not controlled by you or the coding on your page. Examples of off-page optimization include things such as link popularity and page rank.

Contrast with on-page optimization.