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Page 28
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Hyperstitial
A companion application, developed in the Fall of 1997 by San Francisco based software development firm Streamix Corp. as a...
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Click-Through
In Web analytics and advertising, click-through is the process of a visitor clicking on a web advertisement and going to...
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Hit
(1) Also called a page hit. The retrieval of any item, like a page or a graphic, from a Web...
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Impression
An advertisement’s appearance on an accessed Web page. For example, if the page you’re on shows three ads, that’s three...
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Interstitial
Meaning in between, an advertisement that appears in a separate browser window while you wait for a Web page to...
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Digital Wallet
A digital wallet is an online platform or software application that stores payment information. They can be used on mobile...
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MD5
An algorithm created in 1991 by Professor Ronald Rivest that is used to create digital signatures. It is intended for...
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Message Digest
The representation of text in the form of a single string of digits, created using a formula called a one-way...
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Disintermediation
Disintermediation means to remove the middleman. The phrase is a buzzword used to describe many Internet -based businesses that use...
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Enterprise
(n.) A business organization. In the computer industry, the term is often used to describe any large organization that utilizes...
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Smart Card
A small electronic device about the size of a credit card that contains electronic memory, and possibly an embedded integrated...
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Certification Authority
Abbreviated as CA, a trusted third party organization or company that issues digital certificates used to create digital signatures and...
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