Infotainment

A term and popular buzzword for a media device or service that delivers a combination of information and entertainment. The content delivered via infotainment is designed to be informative yet entertaining enough to attract and maintain the consumer’s interest.

Infotainment can refer to a variety of content served through traditional media such as television, print, radio or the Internet. Television channels like Animal Planet and the Food Network are prime examples of media serving infotainment content. The term infotainment is also frequently applied to devices designed to serve infotainment content, such as in-car entertainment and information systems (in-vehicle infotainment).

Vangie Beal
Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

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