In-Vehicle Infotainment (IVI)

Integrated infotainment systems in automobiles that deliver entertainment and information content. In-Vehicle Infotainment, or IVI, development has been spurred largely by Intel and its Atom processor, Microsoft and its Windows Embedded Automotive 7 platform, and a number of automobile manufacturers.

In-Vehicle Infotainment systems are currently available in select automobiles from manufacturers like Ford (SYNC and MyFord Touch), Toyota (Entune), Kia Motors (UVO), Cadillac (CUE) and Fiat (Blue&Me). IVI systems frequently utilize Bluetooth technology and/or smartphones to help drivers control the system with voice commands, touchscreen input, or physical controls.

While each IVI system is different, typical tasks that can be performed with an in-vehicle infotainment system include managing and playing audio content, utilizing navigation for driving, delivering rear-seat entertainment such as movies, games, social networking, etc., listening to incoming and sending outgoing SMS text messages, making phone calls, and accessing Internet-enabled or smartphone-enabled content such as traffic conditions, sports scores and weather forecasts.

Vangie Beal
Vangie Beal
Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

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