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5 Email Marketing Tips for Small Business

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Email marketing is still one of the most effective online marketing techniques for small businesses to communicate important messages to customers, partners and clients. 5 Handy Email Marketing Tips Here are 5 handy tips for small business owners looking to improve their email marketing efforts.

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What's Hot in Tech: AI Tops the List

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The editorial team here at QuinStreet Enterprise recently met to discuss information technology (IT) trends for 2017, and the one thing we agreed on is that artificial intelligence (AI) has surpassed issues like Big Data and the cloud as the hottest thing in IT. As Datamation editor James Maguire put it, "AI is now the biggest big thing."

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DevOp's Role in Application Security

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Nearly 70 percent of organizations that participated in an IBM/Ponemon Institute study published earlier this year said they lacked visibility into the overall state of application security. Further, 35 percent of them do not use any major application security testing methods to identify application vulnerabilities. Most web applications have at least two serious security vulnerabilities at any given time, according to WhiteHat Security research published in June. The average time-to-fix application vulnerabilities is also trending upward, found the company. In 2015 this important metric was 150 days, up from about 100 days in 2013.

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15 Tips to Choose the Best CRM for Your SMB

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CRM (customer relationship management) includes all aspects of interactions that a company has with its customers. CRM software is highly scalable, customizable and is used to manage business contacts, clients, contract wins and sales leads. Buying CRM? Keep it Simple. What's the best way to buy CRM software for your business? Mat Brogie, COO of Repsly advised: Keep it simple! A really long feature list might seem appealing, but focus on how easy it is to use the features that are most important to your business. Most CRM implementations leave 70 percent or more of the features unused. In these cases, the long features list only clutters the user experience.  

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Enterprises Super Excited About IoT

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Corporations are pretty stoked about the Internet of Things, if a new survey by QuinStreet Enterprise is any indication. The survey of QuinStreet Enterprise readers – which includes Webopedia – attracted more than 600 responses in a matter of days, the most enthusiastic response to date to a QuinStreet Enterprise survey.

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10 Quick Tips for Social Media Marketing

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Social Media Defined: Social media is a phrase used to describe a variety of Web-based platforms, applications and technologies that enable people to socially interact with one another online. 10 Quick Social Media Tips To be successful in social media you need time and dedication. You can't hurry the process or be slack in participating in the conversation. The following 10 social media tips will help you turn potentially wasted time into positive social conversations.

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Hard Drives are Dying (Or Maybe Not)

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"It is extremely likely that some current technologies may not survive in their current form." That's the opening sentence of Jeffrey Layton's discussion about the future of hard drives in Enterprise Storage Forum, and clearly it's an understatement. Layton takes a deep dive into the challenges facing traditional spinning disks, HDD, namely deep encroachment by SSD, as well as Intel/Micron’s 3D XPoint NVRAM (Non-Volatile RAM).

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SDN and Network Virtualization Become Mainstream

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Software-defined networking (SDN) and network virtualization technologies are poised to become mainstream, according to new research from QuinStreet Enterprise, publisher of this website. SDN Implementation Doubles Over Two Years When we asked our readers about SDN implementation two years ago, 14 percent of organizations had deployed SDN, and another 15 percent were planning on it.

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Year In Review: Top 10 Tech Terms of 2015

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Technology constantly evolves to the point where today, we wonder how we managed without technologies like cloud computing and mobile devices. Gartner, with its list of top 10 strategic technology trends for 2016, looks at Internet of Things (IoT), creating better user experience in mobile and 3D printing as tech trends to keep an eye on in the coming year. As we look towards new and innovative technology trends in 2016, we can't help but to wonder what Webopedia readers were most interested in this past year.  While topics relating to computer and network architecture and programming were the most popular, readers were also interested in software, applications and cloud computing.

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Do You Believe Machine Learning Won't Affect You? Think Again.

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There are a number of concepts that you might, or might not, have heard of in recent months. Big data, business analytics, and business intelligence have been headline topics the last couple of years. Similarly, the Internet of Things (IoT) and its many derivatives (Internet of Everything, Internet of People, etc.), have also crashed headlines and are evolving into regular use. One common term, however, has been echoed out of the discussions around all of these terms, and that is machine learning. While you might believe that you are not impacted by many of these technologies, machine learning will affect you. What Is Machine Learning? Very simply put, machine learning has to do with data and learning from that data. More specifically, it is a process of making predictions based on patterns, or algorithms, within that data. Unlike data mining that simply looks for information within data, machine learning focuses more on exploring what can be learned from the data. It looks more at the patterns within data rather than simply the information from the data.

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