Assortment Intelligence

In electronic commerce (ecommerce) terminology, assortment intelligence refers to a set of tools and software used to help online retailers track a competitor’s inventory and product supply. The software, in real-time, uses artificial intelligence, data-mining, and image-recognition algorithms allowing retailers to view, compare and analyze the differences between inventory.

Assortment intelligence reporting tools can then help a retailer determine what products competitors have — and do well on — and decide if they should add these products to an existing catalog.

Compare with Assortment Optimization

Assortment intelligence may also be referred to as assortment optimization; however, the focus of optimization is to ensure a retailer finds the optimal set of products to be carried and the correct levels of inventory for each product.

Also see competitive price intelligence.

Vangie Beal
Vangie Beal
Vangie Beal is a freelance business and technology writer covering Internet technologies and online business since the late '90s.

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