Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising like radio, television, newspapers and magazines.
Specialized Areas of Internet Marketing
Internet marketing can also be broken down into more specialized areas such as Web marketing, email marketing and social media marketing:
See "Small Business Marketing - Free Internet Marketing Tools & Strategies" and "How Affiliate Marketing Works" in the "Did You Know..." section of Webopedia.
Also see ECommerce-Guide to News, Reviews and Technology Solutions.