Webspam (also referred to search spam) is a phrase used to describe webpages that are designed to "spam Google search results" using SEO tactics that are against Google publishers guidelines. Pages that use webspam to improve search engine results page (SERP) rankings typically use black hat SEO tactics such as keyword stuffing or cloaking, the latter of which involves employing misleading redirects and/or doorway pages of websites.
In April 2012, Google announced its Penguin-codenamed "Webspam Algorithm Update" that better identifies websites using aggressive webspam tactics.
Stay up to date on the latest developments in Internet terminology with a free weekly newsletter from Webopedia. Join to subscribe now.
From wacky alarm clocks to lecture hall tools and after class entertainment, these Android apps are a good fit for a student's life and budget. Read More »Sharing Threat Intelligence
A growing number of startups make the sharing of threat intelligence a key part of their solutions. Read More »Smiley Faces and Symbols
A text smiley face is used to convey a facial expression or emotion in texting and online chat conversations. This Webopedia guide shows you how... Read More »
The Open System Interconnection (OSI) model defines a networking framework to implement protocols in seven layers. Use this handy guide to compare... Read More »Network Fundamentals Study Guide
Networking fundamentals teaches the building blocks of modern network design. Learn different types of networks, concepts, architecture and... Read More »Computer Architecture Study Guide
This Webopedia study guide describes the different parts of a computer system and their relations. Read More »