tablet ecommerce (t-commerce)
In ecommerce terminology, tablet commerce, also called tablet ecommerce or t-commerce, is a mobile commerce strategy that focuses on designing and developing ecommerce websites and related processes to improve the browsing and shopping experience on tablet devices.
Optimizing the Shopping Experience For Tablet Users
Today, tablets offer features not found when browsing using a PC or smartphone. Tablet-optimized ecommerce websites and processes are designed to deliver a more intimate web browsing experience that leverages touchscreen technology.
As more consumers use tablets to browse, shop and purchase online, there is a need for online retailers to offer tablet-optimized shopping experiences to not only meet the growing numbers of tablet users, but to also increase sales.
Tablet Commerce Reports
Studies from numerous organizations, including Forrester Research ("Why Tablet Commerce May Trump Mobile Commerce") and Ability Commerce (See "Mobile Commerce: iPad and Tablet Shoppers Buy More"), indicate that tablet users not only purchase more frequently but they also spend more money when compared to mobile phone shoppers.
Perceptual computing is the ability for a computer to recognize what is going on around it. More specifically, the computer can perceive the... Read More »Apple Pay Promises to Strengthen Payment Security
Experts believe that Apple Pay and other competitive payment systems will be far more secure than cards, even cards equipped with EMV chips. Read More »The Great Data Storage Debate: Is Tape Dead?
Tape clearly is on the decline. But remember, legacy systems can hang for a shockingly long time. Read More »
A network is a group of two or more computer systems or devices, linked together to share resources, exchange files and electronic communications.... Read More »Computer Architecture Study Guide
This Webopedia study guide describes the different parts of a computer system and their relations. Read More »Webopedia Polls
The trend for the past two years has been for shoppers to spend more online during the holiday season. How do you typically shop for holiday... Read More »
Stay up to date on the latest developments in Internet terminology with a free weekly newsletter from Webopedia. Join to subscribe now.
- Watch Datamation's editor James Maguire moderate roundtable discussions with tech experts from companies such as Accenture, Dell, Blue Jeans Network, Microsoft and more »