push strategy
A channel partner term that is used to describe how products and services move through channel partners to the consumer. A push strategy uses marketing channels, such as trade promotions, to "push" a product or service through to the sales channel. Push strategy is one of several types of channel strategies.
Contrast with pull strategy.
Featured Partners Sponsored
-
1
Google Glass
Google's project program for developing a line of hands-free, head-mounted intelligent devices that can be worn by users as eyewear.
-
2
ERP - Enterprise Resource Planning
Short for enterprise resource planning, ERP is business management software that allows an organization to use a system of integrated applications...
-
-
3
private cloud project
Companies initiate private cloud projects to enable their IT infrastructure to become more capable of quickly adapting to continually evolving...
-
4
cloud backup
A cloud backup (cloud computer backup) refers to backing up data to a remote, cloud-based server. As a form of cloud storage, cloud backup data is...
-
5
Raring Ringtail (Ubuntu Codename)
Raring Ringtail is the Ubuntu codename for version 13.04 of the Ubuntu Linux-based operating system.
-
6
resistive memory - ReRAM, RRAM
ReRAM, or resistive memory cells, is a type of non-volatile memory that is considered to be a type of memristor technology.
-
7
BYOD - bring your own device
A phrase that has become widely adopted to refer to mobile workers bringing their own mobile devices, such as smartphones, laptops and PDAs, into...
-
8
CRM - Customer Relationship Management
Short for customer relationship management, CRM entails all aspects of interaction a company has with its customer, whether it be sales or service...
-
9
mobile operating system
The mobile operating system is the software platform on top of which other programs, called application programs, can run on mobile devices.
-
10
private cloud
The phrase used to describe a cloud computing platform that is implemented within the corporate firewall, under the control of the IT department....
Connect with Webopedia
-
-
The Difference Between Adware & Spyware
Not technically fitting into either the virus or spam category we have spyware and adware, which are growing concerns for Internet users.
