Webopedia on Google+Webopedia on TwitterWebopedia on FacebookTech Bytes Blog
Main » TERM » P »

push strategy

A channel partner term that is used to describe how products and services move through channel partners to the consumer.  A push strategy uses marketing channels, such as trade promotions, to "push" a product or service through to the sales channel. Push strategy is one of several types of channel strategies.

Contrast with pull strategy.

29 Free Android Apps for Cash-Strapped Students

From wacky alarm clocks to lecture hall tools and after class entertainment, these Android apps are a good fit for a student's life and budget. Read More »

Sharing Threat Intelligence

A growing number of startups make the sharing of threat intelligence a key part of their solutions. Read More »

Smiley Faces and Symbols

A text smiley face is used to convey a facial expression or emotion in texting and online chat conversations. This Webopedia guide shows you how... Read More »

The 7 Layers of the OSI Model

The Open System Interconnection (OSI) model defines a networking framework to implement protocols in seven layers. Use this handy guide to compare... Read More »

Network Fundamentals Study Guide

Networking fundamentals teaches the building blocks of modern network design. Learn different types of networks, concepts, architecture and... Read More »

Computer Architecture Study Guide

This Webopedia  study guide describes the different parts of a computer system and their relations. Read More »