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Google Analytics

A free service from Google that enables Web masters and site owners to freely access Web analytics data. Google Analytics tracks visitors through your site and also tracks of the performance of your marketing campaigns.

See also "Web Analytics Primer: Five Metrics Demystified" on Ecommerce-Guide.com.



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    Consumerization of IT

    Consumerization of IT is a phrase used to describe the cycle of information technology (IT) emerging in the consumer market then spreading to...

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    Short for enterprise resource planning, ERP is business management software that allows an organization to use a system of integrated applications...

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