Webopedia on Google+Webopedia on TwitterWebopedia on FacebookTech Bytes Blog
Main » TERM » B »

banner ad

Also referred to as a banner ad, a banner is a typically rectangular advertisement placed on a Web site either above, below or on the sides of the Web site's main content and is linked to the advertiser's own Web site. In the early days of the Internet, banners were ads with text and graphic images. Today, with technologies such as Flash, banners have gotten much more complex and can be ads with text, animated graphics and sound. Most commerce-related Web sites use banner ads.

See interstitial, hyperstitial and SUPERSTITIAL.

Also see "How Affiliate Marketing Works" in the "Did You Know..." section of Webopedia.







TECH RESOURCES FROM OUR PARTNERS
LATEST ARTICLES
Slideshow: 5 Hot Holiday Gifts for Tech Enthusiasts

From cute electronic toys to VR gaming, here are 5 hot gifts to give to your special tech enthusiast this holiday season. Read More »

What's Hot in Tech: AI Tops the List

Like everything in technology, AI touches on so many other trends, like self-driving cars and automation, and Big Data and the Internet of Things... Read More »

DevOp's Role in Application Security

As organizations rush to release new applications, security appears to be getting short shrift. DevSecOps is a new approach that holds promise. Read More »

STUDY GUIDES
Java Basics, Part 1

Java is a high-level programming language. This guide describes the basics of Java, providing an overview of syntax, variables, data types and... Read More »

Java Basics, Part 2

This second Study Guide describes the basics of Java, providing an overview of operators, modifiers and control Structures. Read More »

The 7 Layers of the OSI Model

The Open System Interconnection (OSI) model defines a networking framework to implement protocols in seven layers. Use this handy guide to compare... Read More »