Twitter Marketing Tips for Small Business Owners
Tips to encourage customers to follow your small business on Twitter.
Twitter can be a great social media marketing tool for small businesses, when it's used effectively. According to Ecommerce-Guide.com, the best social media marketing strategy is to offer a good mix of knowledge, fun and promotion to encourage your customers to interact with your business on Twitter.
Recommended Reading: Webopedia's Twitter Dictionary
5 Twitter Tips in 140 Characters in Less
The following small office Twitter tips (presented in 140 characters or less) will help you build a presence that customers will want to connect with.
1. Customize Your Twitter Profile
Customize your profile to reflect your unique personality. Display relevant and interesting information and always add your website address.
2. Use a Good Photo
Use an eye-catching picture as your Twitter photo. A standard logo is good, but try customizing a snappy version for social media use.
3. Connect in a Personal Way
Lighten the heavy business tone to connect with customers in a more personal way. Ask for opinions and offer fun tips or witty advice.
4. Share a Story with Followers
People love a good story so share great Web content. A pet clothing retailer could tweet about amazing pet stories or cute photos.
5. Track Your Twitter Reach and Exposure
Know you have good exposure, learn what tweets people like and know which tweets result in conversion to your website.
Read the complete article: Social Media Marketing: Twitter Tips in 140 Characters or Less
This Webopedia study guide describes the different parts of a computer system and their relations. Read More »Webopedia Polls
The trend for the past two years has been for shoppers to spend more online during the holiday season. How do you typically shop for holiday... Read More »How to Create a Desktop Shortcut to a Website
This Webopedia guide will show you how to create a desktop shortcut to a website using Firefox, Chrome or Internet Explorer (IE). Read More »
- Watch Datamation's editor James Maguire moderate roundtable discussions with tech experts from companies such as Accenture, Dell, Blue Jeans Network, Microsoft and more »
Tape clearly is on the decline. But remember, legacy systems can hang for a shockingly long time. Read More »Apple Pay Promises to Strengthen Payment Security
Experts believe that Apple Pay and other competitive payment systems will be far more secure than cards, even cards equipped with EMV chips. Read More »Internet of Things Shaping IT's Future
To make the IoT both work and pay off, IT is juggling upgrading and building app-centric networks, mapping out new data center architectures and... Read More »