IT Channel Partners
A channel partner refers to a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. It's a "co-branded" relationship that uses specific channel strategies to control the flow of goods and services from the manufacturer to the end-user.
From understanding how a channel partner relationship works to the different strategies used in IT channels, our IT channel partners dictionary offers a glossary of important terms you need to know.
- Authorized Education Reseller
- channel captain
- channel partner
- channel strategy
- Cisco Consumer Channel Network
- computer business
- computer repair
- computer training
- early adopter
- Full Packaged Product
- loyalty program
Stay up to date on the latest developments in Internet terminology with a free weekly newsletter from Webopedia. Join to subscribe now.
- Watch Datamation's editor James Maguire moderate roundtable discussions with tech experts from companies such as Accenture, Dell, Blue Jeans Network, Microsoft and more »
To make the IoT both work and pay off, IT is juggling upgrading and building app-centric networks, mapping out new data center architectures and... Read More »What You Don't Read Can Hurt You
Does this sound familiar? An online service promises to help your small business cut costs, increase productivity, make your coffee and walk your... Read More »Who's Moving Ahead in Cloud Computing?
The future remains, well, cloudy. But either way: Amazon, look out. Microsoft is gaining fast. Read More »